Luke Littler: A New Era in Darts Marked by Style and Success
When Luke Littler stepped onto the oche this past weekend to claim the PDC World Darts Championship title, the moment was not merely defined by the silver trophy he hoisted high. It was also punctuated by a striking two-tone steel and yellow gold Rolex Submariner gleaming on his wrist, a watch that epitomizes both luxury and achievement.
The Watch That Stole the Spotlight
Worn prominently during his championship victory, Littler’s Rolex Submariner, reference 126613LB, boasts a stunning blue dial and a ceramic bezel. It’s not just a watch; it’s a statement piece, retailing at an impressive £15,800. The choice of this luxury timepiece speaks volumes about Littler’s ascent within the sport and his taste in personal adornments.

Photo by Warren Little
A Journey from Tag Heuer to Rolex
Interestingly, Littler’s watch choice for his victory last year—a Tag Heuer Carrera Chronograph—reflected a different phase in his burgeoning career. Priced at around £5,500, the Carrera was a fitting piece for a promising young athlete, emphasizing youth and modernity, much like Littler himself at the time.
The transition from the TAG Heuer to the Rolex mirrors a significant shift in Littler’s career trajectory, moving from an up-and-coming talent to a world champion in a mere two years.
The Weight of Success
The Submariner carries a literal and metaphorical weight—175 grams of solid luxury that can impact a darts player’s precision. Littler strategically wears his watch on his left wrist, leaving his dominant right hand free for throwing darts. This small detail showcases a blend of function and style that is characteristic of professional athletes who understand the nuances of their craft.
The Symbolism of the Submariner
The Rolex Submariner has long been recognized as a staple in luxury watch collections, introduced in the 1950s as a professional diving instrument. In its two-tone configuration, the watch embodies success, sending a clear signal that the wearer has “made it.” It stands as a mark of achievement, much like the championship title Littler has now secured.

Rolex Submariner Date
A Champion’s Rise
Acclaimed for his remarkable skill, Littler has solidified his legacy by becoming the first player since Gary Anderson in 2016 to defend the World Darts Championship title. His victory over Gian van Veen—7-1—was accentuated by an impressive performance, averaging nearly 106 with 15 maximums and even a 170 checkout, one of the highlights of the match.
Public Perception and Personal Choices
Athletes often choose watches that resonate with them personally, but they also serve as public indicators of status and achievement. Littler’s choice of the luxurious Rolex not only illustrates his rise in stature but also serves to update how he is perceived in the eye of the public. He is no longer just the next great hope of darts; he has arrived, wearing his success on his wrist.

Luke Littler celebrates his victory with the Sid Waddell trophy.
The Future of Darts and Wristwear
As Littler continues to carve his niche in the world of darts, speculation mounts regarding potential endorsements. Will Rolex consider him for their elite roster of ambassadors, alongside athletes like tennis star Carlos Alcaraz and Formula 1’s Jenson Button? It would be a fitting recognition for a player who has so emphatically made his mark in a short span of time.
Littler’s story is just beginning, and the combination of his youth, talent, and now, his taste in wristwear, signifies that he’s not just a participant in the sport; he’s a burgeoning icon.