The transformation of a former Victorian stable into the striking headquarters of Cubitts is a remarkable illustration of architectural innovation and heritage preservation. Designed by British firm 51 Architecture, this project seamlessly merges history with modern functionality, showcasing the essence of Cubitts, a local eyewear brand known for its bespoke spectacles.
### Historical Context
Located just off Caledonian Road in King’s Cross, the site was initially established in the 1880s as stables for Crosse & Blackwell Vinegar Works. By 1985, the building transitioned to serve as an office for a publishing house. This historical backdrop adds layers of character to the current design, drawing on over a century of stories embedded in the walls.
### The Yard: An Innovative Redesign
Now known as The Yard, this impressive 13,000-square-foot space represents Cubitts’ first dedicated headquarters. The design integrates a multifaceted approach, combining a design studio, a spectacle-making workshop, and a training academy all under one roof. This innovative setup is more than just a workspace; it’s a hub for creativity and craftsmanship in central London, aiming to revive traditional manufacturing practices associated with optics.
### A Nod to Optical Heritage
Cubitts’ founder, Tom Broughton, emphasizes the significance of their location. Historical retail opticians like Dollond & Co, credited with advancements such as bifocals and achromatic lenses, once thrived nearby. Today, Broughton confidently states that Cubitts may house “the only spectacle-making workshop in central London.” This melding of past and present highlights a commitment to craft that resonates throughout the headquarters.
### Design Philosophy
The architectural journey undertaken by 51 Architecture centered on unearthing the building’s historical features rather than imposing modern aesthetics. Instead of piling on additional elements, Broughton and his team opted to strip away layers of paint and coverings that had accumulated over the years. They revealed the structural beauty of London stock brick, cobblestones, and original wood details, creating a raw yet refined atmosphere.
Peter Thomas and Catherine du Toit, founders of 51 Architecture, elaborated on this process, expressing a desire to respect the building’s robust construction while reinterpreting its functions for a contemporary audience. This respectful approach enabled them to design a facility that aligns with Cubitts’ vision, promoting a cohesive and inspiring work environment for its team of 60 staffers.
### Central Atrium and Workshop
At the heart of The Yard sits a light-filled double-height atrium, which serves as the focal point of the headquarters. Here, rows of workstations facilitate the handcrafted assembly of spectacles, spotlighting the artisanal aspect of Cubitts’ production. This emphasis on craftsmanship is enhanced by strategically revealing textures of brick and concrete, creating a visually stimulating yet functional workplace.
Adjacent to the atrium, the facility houses cutting-edge equipment, including five-axis CNC machines used for crafting acetate frames and sophisticated glazing tools. This combination of traditional and modern practices fosters a nurturing environment for both employees and customers.
### Communal Spaces and Meeting Rooms
The design meticulously integrates communal areas, promoting collaboration and creativity among staff. A stainless-steel kitchen and wood-topped communal tables in the mezzanine host not only casual meals but also formal gatherings like workshops and talks. This adaptability reflects a forward-thinking ethos, ensuring that The Yard is a vibrant community hub.
In the old stables, original features such as centuries-old pinewood floors and exposed beams lend a historic charm to modern meeting rooms, blending the past’s elegance with contemporary design sensibilities.
### Vibrant Color Palette
To infuse a playful spirit into the otherwise raw environment, color consultant Simon March was enlisted to create a vibrant palette throughout the headquarters. The design incorporates bold color blocks—greens on one side and reds on the other—evoking the optical tests used by opticians. This clever use of color not only enlivens the space but also aligns with the optical theme that underpins the entire facility.
March’s approach ensures that even elements like previously purple ducts received a new lively hue, contributing to an uplifting working environment. The use of cheerful butter yellow across furnishings and other elements further enhances the ambiance while remaining true to the building’s character.
### Artistic Touches
Adding to the unique identity of The Yard are whimsical artistic elements that celebrate the spirit of creativity in the eyewear industry. A vintage optician’s sign, unearthed from a 1970s shop, and a charming floral pendant light salvaged from an art deco cinema enrich the narrative of the space. British artist David Shrigley’s mural on the building’s facade introduces a modern twist, merging art and architecture in an engaging dialogue.
### A Legacy of Craftsmanship
Cubitts, founded in 2013, has consistently embraced the revival of historic interiors, making The Yard another standout addition to its portfolio. This headquarters is not just a testament to modern design; it is a celebration of craft, heritage, and community. It serves as a reminder that the lens of the past can help focus the vision for the future, bridging traditional craftsmanship with contemporary innovation.
The careful balance of function and aesthetic within The Yard ultimately creates a distinctive environment, one that embodies Cubitts’ commitment to quality and creativity in every pair of spectacles they produce.