Expert OBU Installation Service for Bentley and Rolls-Royce in Singapore

Singapore, October 3, 2025 — Supercar Concierge launches its specialized on-board unit (OBU) installation services specifically tailored for Bentley and Rolls-Royce vehicles, addressing a niche yet significant need for luxury car owners amidst the ongoing ERP 2.0 rollout in Singapore.

The new installation service ensures compliance with the updated Electronic Road Pricing (ERP) system while painstakingly preserving the aesthetic integrity of high-end vehicle interiors. As Singapore moves towards ERP 2.0, expected to incorporate advanced satellite-based tolling by 2026, owners of luxury cars face the challenge of upgrading their vehicles while maintaining their vehicles’ visual appeal and performance. Supercar Concierge rises to the occasion by providing expert OBU installation services, utilizing certified technicians and OEM-compatible processes for seamless integration.

The ERP 2.0 Upgrade:

The ERP 2.0 system, as managed by Singapore’s Land Transport Authority (LTA), represents a significant technological leap, moving from a traditional gantry-based system to a more advanced framework powered by Global Navigation Satellite System (GNSS) technology. This upgrade facilitates precise distance-based tolling along with new functionalities such as real-time traffic updates and alerts for parking payments. Since the rollout began in November 2023 for fleet vehicles, many owners find themselves requiring quick, high-quality upgrades designed specifically for luxury automobiles.

A Tailored Approach for Luxury Vehicles:

For luxury vehicle owners, the OBU installation poses unique challenges. The unit must be installed without altering the sophisticated dashboards and premium materials that define brands like Bentley and Rolls-Royce. Supercar Concierge has meticulously crafted its OBU installation process to minimize disruption and ensure full compatibility with existing systems. The service entails pre-installation consultations to assess vehicle specifications, precise fittings to avoid visible alterations, and post-installation testing to ensure the units work flawlessly.

Experience and Expertise:

Supercar Concierge positions itself as the go-to specialist for Bentley and Rolls-Royce servicing, boasting over 30 years of collective experience in handling exotic vehicles. Their state-of-the-art workshop in Kembangan is equipped with advanced tools and technology, facilitating precise handling of complex installations and adept repairs. The workshop’s service suite includes not just OBU installation, but also routine maintenance, diagnostics, bodywork, and performance enhancements tailored to Singapore’s humid climate and urban driving conditions.

Commitment to Quality:

As a Bentley car workshop expert, Supercar Concierge has developed a reputation for managing high-tier models like the Continental GT, Flying Spur, and Bentayga. Their in-depth knowledge of Bentley’s engineering ensures OBU installations retain the vehicle’s dynamic performance without compromising luxury. Technicians adhere to strict manufacturer guidelines, utilizing only genuine parts to enhance longevity and efficiency.

Bespoke Solutions for Rolls-Royce:

Likewise, as a Rolls-Royce car workshop specialist, the company excels in heritage restorations and modern enhancements. Services are delivered with meticulous care to maintain the brand’s hallmark elegance. This bespoke approach includes individualized solutions such as interior detailing and performance upgrades, ensuring each Rolls-Royce can incorporate necessary technological updates while retaining its timeless charm.

Client-Centric Philosophy:

Franco Lim, Managing Director of Supercar Concierge, emphasizes their commitment to offering solutions that balance regulatory compliance with the prestige of owning a Bentley or Rolls-Royce. “Our OBU installation services minimize downtime, allowing owners to focus on enjoyment rather than administrative hurdles,” he states. “Specialized knowledge ensures these upgrades enhance rather than detract from the vehicles’ inherent luxury.”

Eco-Conscious Initiatives:

Additionally, the service incorporates sustainability elements aimed at reducing environmental impact, in line with Singapore’s smart city initiatives. By fostering better traffic management, ERP 2.0 can help lower emissions through optimized routing. Supercar Concierge advocates for pairing OBU installations with eco-friendly maintenance practices. Recommendations include using high-efficiency fluids and extending service intervals through proactive diagnostics, thus contributing to sustainability goals.

Addressing Market Demands:

The luxury car market in Singapore remains robust, with over 1,000 Bentleys and around 770 Rolls-Royces actively registered. Despite economic challenges and fluctuating Certificate of Entitlement (COE) premiums, demand for supercars continues to be strong, as demonstrated by new registrations reflecting ongoing interest from high-net-worth individuals. Supercar Concierge addresses the need for cost-effective independent servicing options, providing competitive pricing and flexible scheduling, including 24/7 hotline support for emergencies.

Customer Testimonials:

Feedback from clients underscores the value of Supercar Concierge’s services. A Rolls-Royce owner from Sentosa Cove remarked, “The seamless OBU installation preserved my car’s interior perfectly—efficient and professional service from start to finish.” Another Bentley owner from Bukit Timah noted, “With my busy schedule, I appreciate how Supercar Concierge handled the upgrade without any hassle, keeping my Continental GT in top form.”

Launch Promotion:

To celebrate the launch of its OBU installation services, Supercar Concierge is offering a limited-time promotion: 10% off OBU installations when booked with a routine service, available through December 2025. This package includes a complimentary vehicle health check, allowing owners to catch potential issues early. Appointments can be easily scheduled via phone, WhatsApp, or the company’s website, with on-site consultations available in premium neighborhoods like Orchard Road and Holland Village.

Future Plans:

Looking forward, Supercar Concierge aims to expand its service offerings to include additional smart vehicle integrations, such as advanced connectivity modules that complement ERP 2.0 features. Starting September 2025, the OBU will introduce functionalities like alerts for missed ERP charges, and the workshop is preparing to support these advancements through software updates and specialized training, solidifying its role in adapting luxury vehicles to Singapore’s evolving transportation landscape.

Contact Information:

Owners of Bentley and Rolls-Royce vehicles are encouraged to reach out to Supercar Concierge to align with the LTA’s installation timelines. Early action can help ensure compliance and continued enjoyment of these prestigious automobiles. For inquiries, Supercar Concierge is located at:

Supercar Concierge Pte Ltd
14 Senang Crescent, Singapore 416587
Phone: +65 9324 8000
Website: www.supercarconciergesg.com

In a world where every detail matters, Supercar Concierge stands out by providing exceptional service tailored to the unique needs of luxury car owners. Their dedication to excellence, compliance, and client satisfaction makes them a key player in Singapore’s automotive landscape.