Monaco Yacht Show 2025: The Pinnacle of Luxury and Innovation

Words by Muriel Barberi

The greatest show on Earth isn’t a circus; it’s the Monaco Yacht Show – the world’s most prestigious gathering of luxury, yachting, and innovation. In its 34th edition, the 2025 MYS once again transformed Port Hercule into a dazzling stage where craftsmanship, technology, and sustainability met in perfect harmony. This year showcased gleaming superyachts, futuristic toys, and visionary shipyards, all proving why the MYS remains the benchmark for the global yachting industry.

A Theme of Sustainability: Blue Wake

This year, the event’s unifying theme, Blue Wake, served as a clarion call for more sustainable oceans and positioned Monaco as a leader in advancing yachting toward a cleaner, smarter, and more responsible future. The show was organized into several areas, all arranged around Port Hercule, where approximately 100 superyachts proudly moored, presented by shipyards and brokerage houses.

MYS continues to serve as a leading indicator of future trends in the industry, offering insights into the latest technologies set for adoption, as well as innovations that have already made their debut.

Innovations and Technologies

The sustainability conferences held this year were eye-opening, bringing together leading experts from across the industry for an in-depth look at how shipyards are modernizing refit and new-build projects to be more environmentally responsible. With waiting periods for new builds stretching two to three years, many owners are now opting for refits, allowing for the integration of greener technologies and a chance to lessen their environmental impact.

The discussions highlighted the complexity of sustainability in yachting. While destinations like Italy begin restricting access to non-electric boats, panelists agreed that stronger regulations are likely to accelerate the industry’s transition. Conversely, the financial burden of converting existing yachts into sustainable models remains a significant challenge.

Another informative session focused on how superyacht destinations can adopt sustainable practices. The yachting community has long understood its responsibility toward ocean preservation, with owners, crews, and charter companies often being the first to recognize the adverse effects of pollution. New marinas are increasingly designating anchoring zones to protect sensitive ecosystems, like Posidonia meadows, while initiatives in places like the Bahamas implement strict laws to safeguard marine life. Education and awareness, especially among younger generations, are also considered key drivers for long-term change in this sector.

The Blue Wake Initiative

Reinforcing its commitment to ocean health, the Monaco Yacht Show introduced the Blue Wake initiative, a dedicated sustainability program aimed at unifying the show’s environmental vision. This program aspires to inspire the entire superyacht community—builders, suppliers, and owners—to adopt measurable actions toward sustainability. The initiative emphasizes that luxury and responsibility can, and must, coexist.

Adventure Land: A Playground for the Elite

Adventure Land, as its name suggests, presented a wide array of vehicles designed for fun—water toys, luxury cars, helicopters, and anything else that can be enjoyed aboard a superyacht. With inflatable pools, air furniture, and luxury automobiles, this area was a paradise of toys for yachting enthusiasts.

Mansory Customization

The joy of owning a luxury car often extends to customizations, and Mansory specializes in this art. From Lamborghinis to Ferraris, Mansory customizes limited-edition vehicles to cater to individual tastes, transforming them into unique masterpieces.

The Sea Bob: Luxury Underwater Adventure

To cater to the ultra-high-net-worth audience, brands have partnered to create remarkable products like the Sea Bob. After launching the F9, a model co-designed with Porsche, they presented the F63, a new marine toy designed by Lamborghini. This ultra-luxury device allows riders to experience underwater adventures at depths of up to 25 meters and speeds of 50 km/h, with a range of approximately 60 minutes per charge.

Featured Exhibited Vessels

Serenissima I

Launched in 2024, the 47m-long Mengi Yay yacht, Serenissima I, is currently for sale. This stunning vessel offers five cabins, convertible into four guest cabins, featuring soft interiors designed for relaxation, and a collapsible boxing ring for the adventurous at heart. With accommodation for nine crew members and space for ten guests, Serenissima I is priced at $3,395,000.

King Benji

The 47m expedition yacht King Benji is an invitation to adventure. Built by the Turkish shipyard Dunya, this yacht features exquisite materials, from wooden furniture to bamboo ceilings, and offers relaxation-focused living spaces. With five uniquely themed staterooms and a range of luxury amenities including a pool and Jacuzzi, King Benji is designed for unforgettable charter experiences.

Bijin

Age is no obstacle for the stunning yacht Bijin, which recently underwent an extensive refit. Originally built by Heesen, this 50-meter yacht impresses with a unique blend of Scandinavian and Zen-inspired interiors, creating a restful atmosphere. With five cabins and a wide selection of toys, Bijin presents an ideal option for chartering.

Services to Yachts and Crew

Given that yachts often spend weeks at sea, provisioning and concierge services play a crucial role in catering to the needs of charter guests and owners. BWA Yachting made their presence known at the show, offering a range of services, including customs clearance, logistics, and technical support.

Yacht Travel Destinations

The Monaco Yacht Show serves as an ideal platform for promoting attractive yachting destinations. Many marinas showcased their new infrastructures, aiming to appeal to yacht owners and charterers seeking new voyage experiences.

AMAALA

Located along Saudi Arabia’s Red Sea coast, AMAALA promises to be the next frontier of luxury travel. This development, projected to open in 2025, features eight ultra-luxury resorts and an exceptional yacht club designed to accommodate superyachts up to 120 meters long, emphasizing art, sport, and sustainability.

The Red Sea

Developed by The Red Sea Global, this area showcases a commitment to sustainable tourism. With over 90 islands and a state-of-the-art superyacht marina, it is set to redefine luxury travel while prioritizing environmental preservation.

As the 2025 Monaco Yacht Show drew to a close, attendees left knowing that the age of mindful luxury has truly commenced. The Blue Wake initiative stands as a promise for progress, highlighting that innovation and responsibility can chart a new course for the industry.