Modern Membership Clubs: Redefining Exclusivity and Community
As society evolves, so too does the landscape of exclusive private membership clubs. Once regarded as stuffy havens for the elite, many of today’s top clubs are reinventing themselves to attract a broader, more modern clientele. Yet, despite these changes, gaining entry remains a formidable challenge. To understand the current trends and expectations for prospective members, we reached out to leaders from four of the country’s most prestigious clubs.
Norwood Club, New York, NY
Owner: Alan Linn
The gist: Norwood Club is an art-centric haven fostering connections among creatives, offering a diverse array of events, from talks and performances to food tastings. The mission? To provide a “salon of discovery” that expands artistic horizons.
What do you look for in a member?
“We seek individuals who haven’t met everyone yet. Our purpose is to encourage cross-disciplinary interactions, facilitating an exchange of ideas. Our 1,100 members include a mix of Oscar-winners, directors, and musicians—all creative souls.”
What is the application process like?
“Prospective members begin with an initial meeting with Susanna or me, where we discuss the club’s specifics. Following this, we present the candidate’s case at a committee meeting for a vote on their membership.”
Membership fees:
Annual dues hover around $2,000, with a joining fee of $800. A discounted rate of $1,250 is available for members under 30.
How can someone better their chances of getting in?
“Bribery is off the table! Honesty and authenticity are key. We value individuality and seek what each person can contribute, rather than relying solely on connections.”
How many new members do you take each year?
“New entries are based on merit—if we encounter someone remarkable, we find ways to accommodate them.”
The William Private Circle, New York, NY
Guest Services Manager: Alice Lee
The gist: The William Private Circle serves as a concierge service tailored for frequent travelers to New York City, offering a suite of amenities designed for an enhanced urban experience.
What do you look for in a member?
“We focus on frequent visitors rather than locals, catering to those who need curated, high-level services during their stays in the city.”
What’s the application process like?
“The process begins with a discussion to determine if there’s a mutual fit.”
Membership fees:
Annual fees range from $850 to $1,500 depending on selected services.
How can someone better their chances of getting in?
“We appreciate members who actively participate in our events, such as cocktail parties and dinners, contributing to our communal spirit.”
How many new members do you take each year?
“We cap our membership at 200 to preserve the quality of interactions and relationships among members.”
CORE: club, New York, NY
Founder: Jennie Enterprise
The gist: CORE: club targets industry executives aiming to enhance their professional networks. The club provides a platform for innovation and ambition across various sectors.
What do you look for in a member?
“Our ideal candidate is someone deeply engaged in transformation—leaders and visionaries across multiple industries, such as media, finance, and technology.”
What is the application process like?
“It’s entirely referral-based; candidates must be sponsored by a current member and presented to the membership committee.”
Membership fees:
With an initiation fee of $50,000 and annual dues of $15,000, membership encompasses both the primary member and their significant other.
How can someone better their chances of getting in?
“Showcasing accomplishments and innovative contributions in your field significantly enhances your appeal to us.”
How many new members do you take each year?
“We prioritize quality over quantity, admitting members based on their merits rather than a strict numerical limit.”
Classic Car Club, New York, NY
Founder: Michael Prichinello
The gist: The Classic Car Club is a luxurious driving club offering exclusive access to a fleet of high-end vehicles, from Ferraris to classic American muscle cars.
What do you look for in a member?
“Our focus is not on specific professions but on individuals who respect our community. Members must demonstrate mature driving habits—considerations such as insurance approvals and driving history are crucial since our cars are high-value assets.”
What is the application process like?
“The process involves a standard application that assesses a prospective member’s driving experience and needs, ensuring a tailored approach once accepted.”
Membership fees:
Membership starts at $165 per month, but members typically spend an average of $9,000 per year for access to the full car lineup.
How can someone better their chances of getting in?
“A current member’s referral increases your chances significantly. If we have openings due to a member leaving, referrals from trusted sources are prioritized.”
How many new members do you take each year?
“We aim to keep membership around 400 to maintain a personal touch, fostering community among members.”
These clubs illuminate the evolution of exclusivity in private membership spaces, shifting towards inclusivity and community engagement while maintaining their esteemed reputations. Despite the modern tweaks, getting in remains a pursuit marked by selective criteria and personal connections.