The Thriving Moroccan Cultural Scene: A New Era in Interior Design
The Moroccan cultural scene is undergoing an exciting transformation, characterized by an emerging wave of creativity in interior design. As new concept stores, restaurants, and boutique hotels take root across the country, a fresh generation of Moroccan interior designers is redefining the spaces that house them. This group of talented individuals draws on Morocco’s rich architectural heritage while pushing its forms into refined and often unexpected directions.
A Creative Renaissance
In vibrant cities like Casablanca and Marrakech, the design landscape is shifting. The influence of Moroccan culture, combined with modern global aesthetics, is giving rise to a unique style that marries tradition with contemporary innovation. As new establishments open their doors, they present an opportunity for designers to craft interiors that not only reflect Moroccan identity but also resonate on a global scale.
Spotlight on Designers
Younes Duret
Born in Casablanca to a Moroccan mother and a French father, Younes Duret embodies a bi-continental upbringing. His design philosophy beautifully blends traditional Arab aesthetics with French modernist rigor. One of his notable designs, the Zelli bookcase, drew inspiration from renowned Moroccan zellige patterns, emphasizing sculptural form and innovative construction methods. His ongoing work incorporates playful reinterpretations of Islamic geometry and refined zellige motifs, establishing him as a significant voice in the contemporary design narrative. Explore more of his work @younesdesign.
Hind Magoul
Hind Magoul, the founder of Hind Magoul Interiors, has been crafting deeply personal interiors for over a decade. Her approach emphasizes a minimalist aesthetic that combines sleek marble and soft linens with bold statement pieces. By focusing on tailored design, Magoul has created homes that resonate with emotional depth and practicality, making her a sought-after designer in the realm of personal and holiday homes. Discover her creations on Instagram.
Hamza Rachad
Having studied at the École Spéciale d’Architecture in Paris, Hamza Rachad’s career spans multinational retail design for brands like Christian Dior and Louis Vuitton. In 2015, he founded his Marrakech studio, where he blends Moroccan heritage with modernism. His projects reflect a commitment to material richness and cultural context, seen in his recent redesign of an Agadir restaurant that melds Art Deco with contemporary elements. See his latest designs here.
Ali Lahlou
A product of training in Paris and Barcelona, Ali Lahlou returned to Casablanca to establish his studio after honing his skills amid New York’s high-end design landscape. His practice focuses on spatial composition through light, volume, and materiality, resulting in balanced and atmospheric spaces. Signature projects like Table 3 and Anfa Cliff illustrate his ability to create immersive environments that transcend mere decoration. For a glimpse into his world, follow @alilahlou.
Yachar Bouhaya
Yachar Bouhaya, also trained as an architect, infuses his interiors with a balance of material depth and spatial precision. Recent projects draw inspiration from mid-century icons while maintaining a refined approach. Notable works include La Grande Brasserie and Lucy in The Sky, where sculptural forms create immersive dining experiences. Explore his artistic journey on Instagram.
Ibrahim Mouhib
Fez-born and now operating between Marrakech and Los Cabos, Ibrahim Mouhib’s career began in the iconic Jardin Majorelle. His work spans diverse projects, from New York lofts to Mexican villas, all while remaining anchored in Moroccan artisanal tradition. His design philosophy integrates local materials and techniques, making his creations resonate with authenticity and cultural significance. Check out his diverse portfolio @mouhibdesign.
Soufiane Doukkali
Soufiane Doukkali, a graduate of the École Spéciale d’Architecture in Paris, is reimagining luxury through a contextual lens. His designs highlight spatial research and storytelling, resulting in sleek, minimalist spaces that feature thoughtful details. Doukkali’s studio, established in 2020, has undertaken prestigious projects in France, Morocco, and Saudi Arabia, emphasizing a clean aesthetic with rich narratives. Get inspired by his work at @studiosd_architecture.
Hatim Idrissi
Bringing a modern touch to tradition, Hatim Idrissi has become synonymous with a fresh Moroccan aesthetic. His designs blend contemporary trends with local craftsmanship, creating spaces that feel both familiar and innovative. Idrissi’s commitment to quality materials and finishes elevates his interiors, resulting in environments that are not just visually appealing but also functionally sound. Learn more about his work here.
In this vibrant landscape of design, these talented individuals exemplify how Moroccan interior design is transcending geographical and cultural boundaries. With each project, they contribute to a narrative that celebrates Morocco’s rich heritage while simultaneously embracing the possibilities of the modern world. The evolving local interior scene showcases an array of unique voices, each adeptly crafting spaces that resonate deeply with both local and global audiences.